South by Southwest (SXSW) is an annual conglomeration of parallel film, interactive media, and music festivals and conferences held in mid-March in Austin, Texas. The SXSW Film & TV Festival component provides a creative environment that converges talent, audiences, and industry professionals, highlighting independently produced films and emerging directing talent. It features a wide range of programming, including feature films, television premieres, short films, and XR experiences, and is known for showcasing groundbreaking work and unique visions.