The Chroma Awards is a competition dedicated to AI Film, Music Video, and Games, aiming to unite the global creative community and spotlight the next generation of creatives. This initiative seeks to educate and empower participants by providing free trials and educational opportunities for AI tools, while also emphasizing human authorship in the creative process. The awards are sometimes associated with events such as the Chroma Art Film Festival, which has showcased works blending art, technology, and storytelling.